Shareaholic Report: Big Facebook diversion effect, Twitter dropped to less than 1%.

Social search and sharing platform Shareaholic published in 2014 in the third quarter of social media traffic reports from the eight largest social media site for analysis, social media leader Facebook still has a huge diversion effect, in second place, three for Pinterest, Twitter.

Facebook notifications
Facebook notifications
Shareaholic from over 300,000 website source, tracking 400 million users, Facebook, Pinterest, Twitter, StumbleUpon, Reddit, Google +, YouTube and LinkedIn total of eight social media site referral traffic analysis. These sites include small independent blog, or large commercial sites to different audiences, gave a powerful Shareaholic samples for analysis. In fact, in the third quarter of Facebook diversion effect is still pushing more than 20% of the referral traffic; second place Pinterest proportion accounted for only 5.5%, a third to less than one percent of Twitter.
Social Media Traffic Trends
Social Media Traffic Trends
Compared to last year, the impact of Facebook's power surge 115%, Pinterest has grown 50 percent, but Twitter has declined 24 percent. Facebook continues to drive more traffic, increase in referral traffic social media, but also shows that people rely less on search engines or other sources to get the information they care about, almost rely on the social media Facebook. Pinterest is currently about 700 million users, though not as Facebook more than 10 million subscribers, but the impact of Pinterest is still significant. Twitter, on the other hand, seems to have stabilized, but since September 2013, its social media referral traffic has dropped from 1.17% to 0.88%.

Social-Media-Traffic-Trends_Q3_graph

Reference sources:


Comments