Amazon is developing its own online advertising system.

According to the Wall Street Journal reported that, Amazon is developing a new online advertising system as their own website, ready to replace Google online advertising now in use.

Amazon own online advertising system

Wall Street Journal, citing people familiar with the assertion that, Amazon currently online advertising service is provided by Google, the new online advertising system will replace Google and Microsoft's existing advertising services. Amazon's advertising system will be similar to Google's AdWords text ads, and its design will make it easier for advertisers to reach consumers. While Amazon will also provide advertising agencies a tool that allows them to more easily and quickly purchase advertising.

So far Amazon has not yet responded to this, but it has always been, Amazon is considered a sleeping dragon, which holds a huge amount of user data, but has not been used as advertising to use. If the dragon began to wake up, probably will make the existing online advertising market ecological comeback.

Information and Image Source: REUTERS